The Perfect Resource Box

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Many marketers fail to take full advantage of the resource box when they submit articles to EzineArticles. Here are a few tips that will help you maximize the click throughs of your resource box.

You can place two links in the EzineArticles resource box. One of the key reasons to submit articles to EzineArticles is to get the backlinks. You could double your number of backlinks by putting in a second link. Of course this link should relate to the article you have posted.

Make sure you put in your links are in the http:// format. If you just use www, it is possible when someone clicks on your links they may not be forwarded properly.

Your resource box should have three of four sentences that summarize your Unique Selling Position (USP). What makes your offer unique?

Make sure your resource box has a call to action. You article should have warmed your prospect up now you need to lead them to buy. This is where you would ask for the sale.

Finally make sure you put your name in the resource box. Just as you have your name at the bottom of your salesletter, you should have your name in your resource box.

Following these tips will help you to get more click through and ultimately more click throughs.

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