If you had a chance to ask the big internet marketing gurus how they make most of their money, I’m sure the number one answer would be email marketing. There are several different reasons for this.

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An opt-in mailing list is a group of people who have voluntarily request to receive emails from you on one or more of your niches. There are many reasons why someone may subscribe to your list.

First, to receive free detailed information about the product or service you are selling. Rather than take the time to read through your entire sales page, they would prefer to look over the information at a later time.

The second reason is to receive training or information on the subject they are researching. This can be in the form for repots, ... Read More

If you are an internet marketer you must have an email marketing campaign. Email marketing is the only way to build up rapport and a relationship with your prospects. This relationship is extremely valuable for two important reasons.

The first reason to build a ... Read More

Successful email marketing is a major key to financial success in the internet marketing business. Just like every other aspect of your business, you must monitor your results, to determine the effectiveness of your campaign. There three key numbers you need to monitor: your sign up percentage, open percentage and click through percentage.

The first number you need to measure is your sign up percentage. ... Read More

If you desire long term success as an internet marketer you must understand the Law of the Sales Funnel. Many internet marketers, who do not understand this law, simply try to make the big sale right out of the box. They are happy selling a few people their $47 dollar ebook, and never contact them again. Those who understand the law will give away an ebook and start a relationship.

The internet marketer who abides by the law is trying to obtain a customer for life, rather than make a buck and burn ‘em. The key component of the law is the building of a respectful relationship. The law abiding internet marketer begins by delivering a quality product at a more than far price simply to collect an email address. Email is the only ... Read More